A personal safety reflector is a wearable attachment that reflects light and increases your visibility in dark conditions. The reflectors are typically attached to coats, purses, backpacks, pet leashes, strollers, bikes and umbrellas. 

 

The safety reflector helps alert motorists to the wearer’s presence while walking, running, cycling or otherwise near traffic in the dark. When worn in a visible location, the light will be reflected back up to 120 m so the motorist has a better chance of detecting the wearer earlier in darkness or poor weather conditions. A tag reflector functions both as a life preserver and a fun accessory. Reflector tags are popular in the Nordic countries and have been used by kids and adults since the 1950’s. According to an old Finnish saying, a reflector is the cheapest life insurance.

 

Be street smart – Be seen

It can save your life

 

info@nordicreflectors.com

Frequently Asked Questions 

 

Q: What is a personal safety reflector?

A: A wearable attachment that reflects light and a proven and effective way of increasing visibility in the dark.
 

Q: How do reflectors work?

A: They work on the principle of retro-reflection, which occurs when a large amount of reflected light is returned directly to its source with very little scattering of light. To a driver, the reflector tag appears brilliant white when illuminated by their vehicle’s headlights, even when the wearer is situated at the side of the road.
 

Q: How do you wear reflectors?

A:The reflector tags should be worn, free hanging, visible from multiple angles and about knee height to best alert motorists. They can be attached to coats, backpacks, pet leashes, bicycles, strollers, wheelchairs, scooters, umbrellas – anywhere and on anything that helps alert motorists to the wearer’s presence after dark.


Q: Why use reflector tags?

A: Even if roads and streets are lit, pedestrians can be hard to spot at dusk or in darkness. In Scandinavia, since the 1960’s, reflector tags have been commonly used to alert motorists of pedestrians. The common use of reflector tags has been estimated to dramatically decrease the night time pedestrian injuries and death rates.
 

Q: What are the reflectors made out of?

A: The reflectors are created from 3M Scotchlite™ reflective material.